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How To Build Your Own Social Media Command Center

There was plenty of buzz around the Social Media Command Center (SMCC), powered by Salesforce Marketing Cloud, during Dreamforce 2012, with one of the most commonly-asked questions being, “How can we...

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10 Presentations to Improve Your Social Media Strategy

With over 750 sessions at Dreamforce 2012 and many at Cloudforce as well, there is a lot of content to digest. So let’s make it easy. Here are 10 presentations from these conferences that can help you...

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Kansas City and H&R Block Launch a Social Media Command Center for the MLB...

The MLB All-Star Game is a huge event each season and for the lucky host city, it is a chance to welcome visitors with open arms. And social media can help. Kansas City, Missouri wanted to ensure that...

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How Clemson’s Social Media Listening Center Enhanced Elections Coverage

Clemson University’s Social Media Listening Center. Image by Clemson Student, Audrey Hungerman Amid all the social media conversations around the 2012 elections on November 6, Clemson University...

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Examples of Social Media Command Centers for the World’s Largest Brands

President Obama at the American Red Cross Command Center (Photo courtesy of Dell Inc.) For marketing, support, sales and other executives that are trying to kick start their organization’s commitment...

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#2013CES Invades Las Vegas: A Look at the Social Media Conversation

Salesforce.com CEO Marc Benioff visits the Salesforce Marketing Cloud Social Media Command Center This post originally appeared on the CEA blog. The 2013 International CES is officially off and running...

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#2013CES Social Media Conversation: What Happens in Vegas Gets Tweeted

A new year is upon us and another terrific showcase of amazing products has just wrapped up at the 2013 International Consumer Electronics Show (CES) in Las Vegas. This year’s conference saw well over...

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How Salesforce Succeeds at Social Media Marketing

Like many marketing teams, Salesforce uses Salesforce Marketing Cloud to organize their teams, manage their campaigns, optimize their content and measure their social media marketing success. Here’s...

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Everything You Need to Know About Social Media Command Centers

A social media command center is a dedicated area where a company can monitor and engage in social conversation around their brand and market. Whether it’s a state-of-the-art showpiece or a group of...

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How Cisco Achieved 281% ROI with Social Listening and Salesforce Radian6

Over half of CEOs expect social channels to be the primary way of engaging customers within the next five years. One company that is leading the way with social listening and engagement is Cisco...

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